Today, every employer is searching for an imaginative, evolving, and adapting marketer. So what is marketing? The system of understanding customers is called marketing. Consequently, you need to know about the top MBA marketing programs in the world. Given below is a list of the top 10 MBA Marketing programs in the world ranked by the US News based on the percentage of MBA graduates recruited in the marketing or sales sector.
Top MBA Marketing programs in the world:
#1. University of California, Los Angeles Anderson
Ranking by the US News- 10th
Average students recruited by marketing sectors- 25.50%
#2. Stanford Graduate School of Business
Ranking by the US News- 5th
Average students recruited by marketing sectors – 24%
#3. Michigan Ross School of Business
Ranking by the US News- 3rd
The average students recruited by marketing sectors- 22.90%
#4. Duke Fuqua School of Business
Ranking by the US News- 4th
The average students recruited by marketing sectors- 17%
#5. NYU Stern
Ranking by the US News- 9th
The average students recruited by marketing sectors- 13.10%
#6. Harvard Business School
Ranking by the US News- 8th
The average students recruited by marketing sectors- 13%
#7. Columbia Business School
Ranking by the US News- 7th
The average students recruited by marketing sectors- 11.10%
#8. Kellogg School of Management
Ranking by the US News- 1st
The average students recruited by marketing sectors- 10%
#9. Chicago Booth School of Business
Ranking by the US News- 6th
The average students recruited by marketing sectors- 4.80%
#10. Wharton School of Business
Ranking by US News average- 2nd
The average students recruited by marketing sectors- 3%
University of California – Los Angeles Anderson
The University of California Los Angeles Anderson is placed at the first position in the list of the Top MBA Marketing programs in the world due to its high recruiting percentage of 25.50% in marketing sectors. The mean salary that a postgraduate of UCLA receives is $122,500 with a notable bonus of $25,000. The average GMAT required for the class of 2022 is 706. The curriculum of the MBA marketing program at UCLA delivers knowledge of the consumer and offers training in marketing fundamentals, quantitative research, and financial modelling. The participants are helped in setting ethical levels of promotion, branding, pricing, and other tactical aspects that produce sales through the marketing curriculum which provides a detailed study of concepts.
Customer assessment and analytics, marketing strategy and planning, global marketing management, price policies, and brand management are some of the electives offered in the 12 main MBA elective modules.
Stanford Graduate School of Business
The Stanford Graduate School of Business successfully bagged the second position in the list of Top MBA Marketing programs in the world by offering 24% recruitment in the marketing sectors to the post-MBA graduates. The mean salary of postgraduates is $147,500 with an additional bonus of up to $30,000.
Marketing seminars are conducted every week by the school’s marketing department for Scholars to deliver their presentations on various related topics from across the board. Stanford Graduate School of Business uses a unique approach involving both lectures and case studies in a curriculum, whose cases are usually developed by difficulty. This maintains its position in the Top MBA Marketing programs in the world.
The participants can choose electives in the second year from a wide range including digital marketing, the travel and airline industry, marketing research, rethinking the purpose, consumer behavior, product launch, and more. There are more than 20 electives for marketing offered by Stanford.
Michigan Ross School of Business
Placed at the third position in the list of the Top MBA Marketing programs in the world is Michigan Ross School of Business. The school was successful in bagging the third position because of its 22.90% recruitment rate in the marketing sector. The mean salary that a post-graduate from this school receives, is $125,000 with an additional bonus of $35,000. While the average GMAT score required for the batch of 2022 is 710.
What keeps Michigan Ross constantly ranking among the top 10 in the list of Top MBA Marketing programs in the world is its holistic approach to teach the participants to deal with critical issues in the markets. They involve concepts from economics, statistics, psychology, neuroscience, and Engineering. There are a total of 32 members in the faculty of marketing with every member being an expert in their field.
The curriculum consists of 18 major courses and most of the courses demand effort and knowledge outside the classroom.
The Duke Fuqua School of Business successfully bagged the fourth position in the list of Top MBA Marketing programs in the world. The school provides a 17% recruitment rate to the first MBA graduates in the marketing sector. The average GMAT score for a batch of 2022 is 700.
The participants have the authority to select between – Product Management, and Market Analysis and Strategy, as far as the major in marketing is concerned. If you are interested in consumer durables, packaged goods, the Hi-Tech market, pharmaceuticals, and services, etc, then product management is the right option for you. While someone interested in Consulting, corporate strategy, marketing strategies, sales and general management, etc, are a perfect fit for marketing analysis and strategy.
To enrich the diversity of this program, the club of marketing also conducts conferences wherein other MBA program’s students and faculty members are also invited.
NYU Stern successfully bagged the fifth position in the list of Top MBA Marketing programs in the world. This was possible because of its recruitment rate being 13.9% in marketing sectors for the postgraduates. The average salary offered to a participant of this program after graduation is $120,000.
The faculty of this program consists of more than 80 professors who work day and night to incorporate their research efforts into the curriculum of this school. The experts concentrate on educating the participants about managerial tasks such as pricing, distribution, and promotion.
It is always suggested to have thorough research on the Top MBA Marketing programs in the world and then select the program which best fits your goals and needs.
Subscribe to our Youtube channel here for a variety of videos on Studying Abroad, Interviews & Career Guidance
